Poster and Review Audience Predictions

I was interested to see what my understanding of my target audience was like prior to the survey, so I made a few predictions based on the questions and answer choices that I included. Here are the following hypotheses:

I think that the majority of my target audience will:

• fall into the age group 16 to 24
• say they are somewhat film literate
• prefer to consume media through social networking platforms 
• think that posters are important in the viewing of a film
• not necessarily be familiar with Sight & Sound magazine
• think that reviews are important in making them more likely to watch a film

Once I receive responses from both my paper surveys, I will collate the data and analyse it along with these predictions.